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PERSPECTIVE MARKETING & DESIGN

A re-brand for a boutique UK based marketing agency  

Client

Perspective Marketing & Design

Year

2021

Role

Art Director & Designer

Type of Work

Logo Design

Branding

Strategy

Web Design - UX & UI

From working with Perspective Marketing and Design on few projects, I went on to lead a re-brand on behalf of the agency which included a web build.

 

While working with the team, I got to better understanding of their identity as a business and the true value they bring to their their clients. Working with plenty of local SMEs and even start-ups of sole traders, it became clear that one of the most valuable services they offer is providing a fresh perspective from outside the businesses they are trying to help.

 

This fresh set of eyes, unbiased opinion and honest assessment proved invaluable to their clients. As did the strategic clarity that followed,  allowing clients to feel reinvigorated with their business and ready to move forward with re-newed confidence.

 

This authentic value that Perspective offered, came in hand with a warm, forward thinking, vibrant culture. It was my aim to reflect these values in the look and feel of the re-brand while elevating the way they were perceived in market.

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© Ideas by Will Pavey

Sydney

NSW

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